PR Manager

Salary Range: $90k-$100k

At Too Good To Go, we have an ambitious goal: to inspire and empower everyone to fight food waste.

More than 1/3 of all food produced in the world is wasted. And that has a huge impact on the health of our planet. 10% of greenhouse gas emissions come from food waste and loss.

Through our marketplace app, we connect businesses that have unsold, surplus food, with consumers who can buy and enjoy it at a steep discount. We are a certified B Corporation with a mission to empower everyone to take action against food waste. Too Good To Go provides new business solutions and actively seeks to influence legislation to help reduce global food waste.

We’re growing fast: We have saved more than 22M meals from 32K partners nationally, and we expect to be in every state in the US by the end of 2025. 

Public Relations is a key growth engine for Too Good To Go in the US. We look for talented people with diverse backgrounds to join our team. And right now we’re hiring a Public Relations Manager for our New York office! 

About The Role

• Reporting to the Senior PR Manager for North America, you’ll own and execute the US PR strategy, working closely with our PR Agency to secure high-impact earned media coverage. 
• Your work will help Too Good To Go break through the noise, making our app a household name and trusted solution for both consumers and businesses.
• You’ll shape the narrative and bring it to life through smart, relevant, and timely storytelling across national, business, trade, and lifestyle media. 
• This is a hands-on role: you’ll manage agency deliverables, but also craft the story, pitch it, and deliver results.
• This role is integrated within the North American Marketing team and coordinates closely with Operations, B2C, Partner Marketing, and Social to match PR strategies to business needs, especially as we expand into new cities and markets.

You Will

• Lead US PR campaigns from strategy to execution, aligning activity with business needs.
• Manage our PR agency: set clear briefs, give sharp feedback, and ensure delivery.
• Pitch to national, lifestyle, business, and trade press, securing high-impact earned media.
• Build and execute media strategies to support executive visibility, B2B positioning, and marketplace growth.
• Translate internal needs into actionable media opportunities and compelling narratives.
• Track and report results, ensuring coverage drives visibility, relevance, and business impact.
• Support local media relations, media tours, and event coordination when needed.

Required Skills And Experience

• Extensive PR experience (agency or in-house).
• Proven ability to manage PR agencies and lead execution.
• Strong knowledge of both traditional and digital media landscapes.
• Sharp editorial instincts and an eye for newsjacking opportunities.
• Excellent writing and pitching skills — confident crafting and selling in story angles.
• An existing network of media contacts (a strong plus).
• Experience with marketplace, food, or consumer-tech brands.
• A resourceful, target-driven mindset and flexible, positive attitude.
• Spanish proficiency (nice to have).

Our Values

• We Win Together
• We Raise the Bar
• We Keep It Simple
• We Build A Legacy
• We Care

What We Have To Offer

• A rare opportunity to work in a social impact company (and certified B Corporation!) where you get to wake up every day knowing you’re achieving positive change.
• The experience of being part of an international company with 1300+ enthusiastic and highly talented teammates across 19 countries – always ready to share knowledge and support!
• Strong personal as well as professional development in an intense and high-growth scale-up environment.
• An open company culture where you have the independence and room to unleash your creativity.
• A strong team culture where successes are celebrated together.

How To Apply

We take recruitment very seriously, so please carefully read everything we have written above. Please also check our website and international media in order to get a good overview of Too Good To Go.

Submit your Resume and Cover letter in English.